STEP 5 — Learn what's happening in the world of SEO. STEP 6 — Rinse & Repeat. Mark Traphagen is Vice President of Product Marketing & Training for SEOClarity, a leading enterprise SEO platform. Before you start creating or implementing an SEO training program, you need a plan to make sure you've covered all the essentials in a logical order.
And if you're managing an SEO team for a business site but don't have a system set up to train your team, you're already in trouble. However, as soon as you hire one more person to help you with your SEO efforts, you'll have a team and transferable training becomes a necessity. Learn how to start an effective and easy-to-expand SEO training program to bring in new team members and improve the skills of your current team. Otherwise, it's too easy for the normal daily SEO hustle and bustle to cause postponement and delay in training completion.