SEO simply isn't as difficult as people claim it to be; you can get 95% of the effort with 5% of the work, and you don't need to hire a professional SEO to do it, nor will it be difficult to start ranking with well-chosen keywords. Learning SEO is difficult because there is a lot of information to read about search engines and how the optimization process works, and this can be overwhelming at first. In short, SEO is difficult because search engines are always changing and updating. It could be anything from Google changing the way it views a certain type of link, including a major new update to its algorithm, or even recognizing something new as a ranking factor.
There's always something new to test that could have a big impact on a campaign. You must be extremely proactive to keep abreast of what is happening in the industry. It takes time, dedication, creativity and patience to become a great SEO and get great results. Some of the most important strategies here include technical factors of SEO and site performance (which I'll cover in more detail shortly), title tags and meta descriptions, and basic content on the site.
The inclusion of the right keywords and the provision of quality material are essential here. Most of these are fairly easy to learn, but technical SEO offers some complexities that amateurs often find intimidating. SEO isn't hard to learn if you start to understand your basic concepts well. You just need to be willing enough to spend enough time and effort in the right directions when learning the concepts of SEO.
SEO isn't hard to learn from scratch & starting. Like the Keyword Ranking Difficulty Scale (KD) (easy, medium, hard), learning SEO is easy to medium. It may seem difficult due to the terms & technical aspects. The basics are easy, while the techniques can be learned & mastered with practice.
All you need is interest & time. But it's not space science either. In the more arcane areas, areas that require deep experience in properly administering javascript and properly building the code level work, all contributing to the difficulty around SEO. From an organizational perspective, when an entire company hasn't embraced the importance of SEO, you run into problems where you find a developer who comes out and they code the page and then completely break your canonics or obfuscate all the content behind a Javascript or Flash script, no one uses Flash anymore, and in that case, it's when you run into problems where SEO is difficult because SEO is an afterthought.
SEO is difficult, not because it's technical, it's difficult because a lot of people still don't know it. Why is SEO difficult? This question comes up again and again and I am happy to participate and try to answer. Let us help you understand how and why SEO isn't as difficult or difficult to learn as you think it is. When you don't learn full SEO and you have to look for what else to learn and what is the best way to learn it, then it becomes much more difficult.
SEO is a time-consuming strategy that requires significant attention, but it has reached a point where it is no longer difficult. You'll learn how to approach the SEO learning process and the way forward to make it less difficult than it seems. And then, I think the third most difficult part or what makes SEO so difficult, at least for me, is the misunderstanding around what SEO really is. I'm the CEO of Stone Temple Consulting and I'm here to talk to you today about why SEO is so difficult.
SEO is just beginning to be taught in college courses and part of degree courses, and even there it is difficult for them to keep up with all the changes that are happening. I think another thing I would share is that a lot of people don't understand that SEO is really an integration of a lot of things, and putting that integration together can be difficult. .